OPPO
Most people only share their best moments online, trying to look like they have the perfect life.
We wanted to celebrate the simple moments in life and help OPPO differentiate from the competition, so we developed a unique social media strategy that puts simple moments in the center of everything. We also created the OPPO squad, the most creative army of influencers, supported by a huge community and we were among the first brands in Romania to join Tiktok, a platform most brands are still avoiding.